Erin Riley, chief executive officer, TBWAChiatDay Los Angeles

As CEO, Erin Riley guides TBWAChiatDay LA in its mission to leverage culture and data to disrupt the market with provocative work that drives business. Her true passion is building brands that become part of cultural conversation and reap the resulting commercial rewards.

Riley joined TBWAChiatDay LA in 2016 from Old Navy, where she served as vice president of marketing and brand engagement, bringing focus to a high volume, high velocity brand. Prior, she led global marketing for Cole Haan.

Building brands from the ‘other side’ is what makes Riley uniquely qualified to lead the executive team. Her understanding of the challenges that face a brand, combined with her knowledge of how powerful great creative can be, ensures she’s a formidable advocate for work that works.